Shanghai (Gasgoo)- On December 12, Ucar, one of the largest car sharing service providers in China, released its new strategy and announced to establish a new-gen automobile life platform. The company will make strategic and forward-looking plan for the future to build an all-new ecosystem for humans and vehicles.
Lu Zhengyao, President and CEO of Ucar, said that beginning with vehicle rental service, Ucar has expanded its business into tailored taxi service, e-commerce and financing and also sets up a Ucar industry fund. By means of investment and cooperation, Ucar attempts to make a whole industry chain layout and has established a human-vehicle ecosystem at a preliminary level which covers the whole auto industry chain.
Founded in January 2015, Ucar achieved a revenue record of RMB 4.45 billion in the first half of this year, surging 91.3 percent compared with the same period of last year. Its gross profit was RMB 240 million and the gross profit rate was 5.4 percent, which was the first time for the company to have a positive gross profit.
According to Lu, the application and popularization of autonomous driving is just a matter of time, but autonomous driving won’t terminate private ownership of vehicles. In contrary, it will coexist with car sharing as a long-term life mode.
Based on this vision, Ucar transformed its vehicle travelling strategy into establishing a new-gen vehicle life platform. The new strategy can be illustrated with four key words, new-gen, vehicle life, platform and sharing. New-gen here means the consumption habits and the new technology innovation while vehicle life comprises life with vehicles and life without vehicles.
For those people having no vehicles, Ucar will upgrade its current business and build the largest car sharing platform in China. With more models, new rental modes and new technology experience, customers can use vehicles at any time and any place. For those vehicle owners, Ucar will establish a comprehensive vehicle life service platform to meet the all-around needs.
As to platform, the company will integrate its on-line and off-line platforms to carry out its services. What’s more, the development mode of new-gen vehicle service platform will be mainly B2C while B2B, C2B2C will be supportive.
Ucar will also open its customer resources to its cooperation partners to create more value for partners.
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