Dongfeng Fengshen set its annual sales target at 200,000 units at the beginning of year. Till now, Dongfeng Fengshen has a total sales volume of 70,141 units from January to July with a year-on-year decline of 8.1% on the basis of 76,322 units, far below its annual target. Products from SUV AX-series have a total sales volume of 47,199 units, accounting for near 70% of the total.
In the next period, Fengshen will continue to pay efforts in domestic SUV market. It plans to launch more models this year, including the newly-launched small-size SUV AX4. The first batch of AX4 models have been rolling off the alternative energy vehicle production line on July 3rd. The new model, based on DF1 platform, uses the new family designing language, and will equip with 1.4T and 1.6L engines. Besides, the new model is expected to be launched into market in September this year.
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