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the new generation Mondeo emerges

Jorvan From Gasgoo.com| January 31 , 2007
The brand-new Ford Mondeo, debuted in "Royal Casino", the latest episode of the 007 series, will be officially put into operation in Chang’an Ford Mazda In the 4Q of this year, which initiated only half year later than that of Europe. This is the first renewal ever since the introduction seven years ago.

It is stressed on the luxury interior decoration for new Mondeo, which was a brand-new change for Ford. Informed sources pointed out that the size of new Mondeo was designed slightly larger than previous one.

Listed in the new generation Mondeo, Chang’an Ford will form the product chain integrated of compact, mid and high-class and MPV. Ford brands in China market are stronger than ever before.

It is reported the new models is to be given a new Chinese name considered by Chang’an Ford Mazda. The new name will be released in the mid this year. However, the re-named has not been officially confirmed yet.

After putting into production of the new generation Mondeo, the original Mondeo still continues production oriented to the mid and high-end market. The reason for co-development of new and old generation Mondeo are as follows: first, the current Mondeo has become incompetence in the high-end market, However, is still appealing in 2.0L market; Second, more models need to detail the market and make more strategy focused on diversified models.

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